Team
Martyn L3/5 Marketer MTM3/50044 Industry Experience Agriculture, Fishing & Dairy, Arts, Design & Photography,Arts, Design & Photography, Aviation, Construction, Forestry, Franchise, Local Government, Machinery, Manufacturing, Packaging & Production, Media, Motorvehicles, Professional Services, Publishing, Real Estate, Shipping and Logistics, Sports, Tourism, Transportation, SMEs Qualifications BA from the University of Auckland and a M.Sc in Communication from the University of Louisiana at Lafayette Creative Skills Art Direction, Brand Creation, Copywriting, Photograpy, Pre-press & print management, Marketing Skills
AdvertisingB2B MarketingB2C MarketingBrand DevelopmentCampaign ManagementCatalogue MarketingCategory DevelopmentContent DevelopmentCRM MarketingData MarketingData Science/AnalyticsDesignDigital (SEO/Web)Direct MarketingEmail MarketingEvent ManagementFranchise MarketingGo To Market PlanningInternational MarketingLead NurturingMarket ValidationMediaMobile MarketingNew Product DevelopmentOutdoorPRProduction & Publishing of Corporate DocumentationQualitative ResearchQuantitative ResearchRadio ProductionRewards and LoyaltySales PromotionSegmentationSocial MediaTelemarketingTrade MarketingTV ProductionValue Proposition DevelopmentVideo Marketing/Production

Introduction I got into Marketing and Communications because you're always challenged to deliver ideas and strategies and you get to work with and learn from the best people. Keeping up with the latest ideas and developments is an on-going learning experience. I enjoy getting to know clients and translating and implementing programmes that achieve their goals and objectives. There's never been a more exciting and transformative time for Marketing and Communications professionals with almost limitless ways and means to help our clients achieve their goals.
I built and ran my own successful Public Relations/Marketing Communications firm for more than 25 years, developing and implementing internal and external communication programmes for multi-nationals and major corporates in Construction and Infrastructure, Aviation, Automotive, and Manufacturing. I led and worked collaboratively with a team of writers and creatives to produce successful campaigns that utilised both traditional and web-based media to deliver results as planned, on time and on budget. As a result, I’m very experienced at translating business, construction and engineering industry-related language and practices into everyday English. I have extensive communication advisory experience at a senior level.
After conducting a detailed programme of research I look to put myself into our client's shoes and determine how they can make more money; cut costs, and reduce demands on their time and ensure they're running the business and not the other way round. I then look to draw on our creative resources and work closely with them and the client to produce creative marketing and implementation programmes to achieve those goals.
I am comfortable developing and managing working relationships at all levels in business, politics and media. I am a good listener and have a sense of humour that has been very helpful in getting things done throughout my career.
Give me a call and we can discuss how I can help you achieve your goals.
My favourite marketing
Implementing creative and strategic Marketing and Communications plans, Brand Story - engagement and identity creation, Review of current marketing including promotional materials and websites, strategies around engaging online including websites, setting up a plan for small and medium sized businesses, identifying growth opportunities, transformational marketing strategies, Local engagement strategies and tactics following a national brand strategy, Comms and PR planning and execution
We will operate as a fully out-sourced marketing department for you!