Jamie L4 MarketerJMM30016Industry ExperienceProfessional & Financial Services , Hospitality & Catering, Entertainment, Entrepreneurship & GrowthQualificationsBA Hons Sports Studies, APSMA MemberCreative SkillsCopywriting, Pre-press & Print Management, Brand CreationMarketing Skills
AdvertisingB2B MarketingB2C MarketingBrand DevelopmentCampaign ManagementContent DevelopmentCRM MarketingDesignDigital (SEO/Web)Direct MarketingEmail MarketingEvent ManagementGo To Market PlanningLead NurturingMarket ValidationMediaMobile MarketingNew Product DevelopmentPRProduct LaunchQualitative ResearchQuantitative ResearchRewards and LoyaltySales PromotionSegmentationSocial MediaTV ProductionValue Proposition DevelopmentVideo Marketing/Production
IntroductionMy favourite marketing
I drive commercial value through distinctive marketing and communications that deliver measurable market impact, engaging clients and communities through collaboration and exceptional relationship management. Enhancing brand profile and developing reputation in key markets are my core foci. I am passionate about supporting NZ’s entrepreneurial economy having managed New Zealand’s Entrepreneur Of The Year Awards programme, EY’s most successful, integrated marketing programme across Asia-Pacific, and the Entrepreneurial Winning Women programme. I currently lead EY’s Transactions Advisory Services marketing, strengthening their brand profile and reputation across the private equity/venture capital market, and as founding sponsor of the NZVCA. With over 10 years experience in professional services I have developed extensive experience in event management, sponsorship and account management. I've overseen over 2000 events in the last 18 months, and managed signficant accounts such as NZ Cricket , ASB Classic tennis tournament, Warriors rugby league and Ellerslie Garden Show.
Campaign development & implementation, Event direction & management, Linkedin promotions, B2B marketing, Intellectual Property Management, Brand marketing & PR/Communications