Deborah L5 MarketerDBM50006Industry ExperienceArts, Design, and Photography, Charity, Construction, Education, Financial Services, Government Agency, Healthcare and Residential Care, Motor-vehicles, People and HR, SMEsQualificationsInternational Diploma in AdvertisingCreative SkillsCopy Writing, Art Direction, Brand Creation, Copy Writing, Pre-press & Print Management, WordpressMarketing Skills
AdvertisingB2B MarketingB2C MarketingBrand DevelopmentCampaign ManagementCatalogue MarketingCategory DevelopmentConsumer BehaviourContent DevelopmentCRM MarketingCustomer Insight DevelopmentData MarketingData Science/AnalyticsDesignDigital (SEO/Web)Direct MarketingEmail MarketingEvent ManagementGo To Market PlanningInternational MarketingLead NurturingMobile MarketingNew Product DevelopmentOutdoorPRRadio ProductionSegmentationSocial MediaTelemarketingTV ProductionValue Proposition DevelopmentVideo Marketing/Production
IntroductionDeborah enjoys working with client to build and create things. Her passion for Marketing comes from wanting to understand what drives people, what drives their behaviour and understanding their needs and wants. What has kept Deborah in the Marketing industry for so long is the continued evolution of Marketing and it's associated tools. She believes that you can never stop learning when you're in marketing and no two days are ever the same. She is highly skilled in strategic marketing and developing fundraising programmes. Additionally, she is experienced in identifying an organisations marketing resource needs and is able to create a team to meet those needs and objectives. She is naturally curious and is always wanting to learn from others. Deborah is highly collaborative in a team and has the ability to bring people together to achieve strategic goals that drive positive results. She is able to learn quickly, adapt and is extremely resilient. She prides herself on her professionalism, reliability and honesty. Deborah is a highly motivated marketing and communications specialist that is professional and passionate about her field. She continually strives for excellence by using her expertise, organisational skills, high attention to detail, along with her ability to learn and adapt quickly. She can deliver measurable and objective focused marketing communications programmes. Deborah has exceptional external and internal relationship building skills including agency management, corporate sponsorship, public relations and identifying and working with ambassadors / influencers to support marketing and brand strategy. Additionally, she is experienced in strong print and digital copywriting including press releases and editorials.My favourite marketingBrand Strategy and Development, PR and Marketing Communications, Product Development, Brand Management, Development of Integrated National Fundraising Programmes, Digital Marketing, Direct Marketing, Print Marketing, Event Management. "I love running campaigns - especially mailchimp and digitial. It's a really cost effective way for clients to get their message out there and it has great measurability. I am used to working with Charities so making small budgets go a long way, but I do enjoy traditional big budget marketing too."